Keep track of the wolves
Purpose-driven. Seamlessness. Innovation. Safety. DBS Bank epitomises these values. Bearing the legacy of being Asia’s Safest Bank for 14 consecutive years and the “World’s Best Bank 2021”, amongst many other awards, they needed a like-minded partner to propel and reflect their presence, digitally.
Going beyond accolades, DBS Bank made banking a lifestyle. How? By telling customers to Live More, Bank Less. Staying true to DBS’ motto, HOWL brought their campaigns to life and yielded award-winning results, particularly
the “Mommy” for “Best BFSI Brand – Social Media”.
A Different Kind Of Bank
DBS Bank’s verticals extend across consumer banking and business banking, under which lie plenty of sub-categories like HR initiatives, CSR activities, and an award-winning web series. The challenge? Ensuring a consistent tone of communication across branches, while still appealing to respective target audiences
HR POSTS
SPARKS
TOPICALS
Going beyond accolades, DBS Bank made banking a lifestyle. How? By telling customers to Live More, Bank Less. Staying true to DBS’ motto, HOWL brought their campaigns to life and yielded award-winning results, particularly
